Wednesday, December 14, 2016

A+ MiniStorage. Rhinoceros & 3D letters -Proposals

Credits:
Agency: GMG Advertising
Advertiser: A+ MiniStorage
Category: Billboards
Chairman & CCO: Mike Beovides
Senior Account Manager: Jennifer Rangel
Concept Art Director: Marco Zuniga
Graphic Designer: Marco Zuniga

Billboard
Topic: Rhinoceros


Print






Digital Technique





Billboard 
Topic: Three-dimensional text

Details: 
A realistic three-dimensional text effect in Photoshop to emphasize the message. In this proposal, we use a large truck to include our 3D text. Unfortunately, the client did not pick this idea but approved our idea of page fourteen.

Credits:
Agency: GMG Advertising
Advertiser: A+ MiniStorage
Category: Billboards
Chairman & CCO: Mike Beovides
Senior Account Manager: Jennifer Rangel
Concept Art Director: Marco Zuniga
Graphic Designer: Marco Zuniga


Print





Digital Technique

Florida Lumber. Door Sweet Home. Print

Details: 
"Door sweet home'', This tagline was inspired by the phrase “home sweet home” where we use the word "door" to relate our product. The fundamental idea was to remember the feeling when we go outside of a home, and we return to rest at our "sweet home."

Credits:
Agency: GMG Advertising
Advertiser: Florida Lumber
Category: Print
Entry Type: Magazine
Account Executive: Erica Martin
Concept Art Director: Marco Zuniga
CEO: Mike Beovides
Graphic Designer: Marco Zuniga
Copywriter: Marco Zuniga / Erica Martin
Photography: Florida Lumber
Strapline: Door sweet home. Partners in the happiness and peacefulness of many homes





Thursday, December 8, 2016

BCAA supplements. Perfect performance and recovery enhancer

Introduction:
A creatine and beta-alanine free amino acid supplement CHARGED+ UP to help increase your energy, maximize your workout performance, and enhance recovery.

Details:
Details: The goal of this ad proposal was to promote different brand's flavors such as watermelon, blue Raz, and lemonade. I used the cloud of smoke by using different colors to identify and enhance the flavor.

Credits:
Product: BCAA supplement
Product line extensions: Blue Raz flavor, Lemonade flavor, and Watermelon flavor
Tagline: Performance + Recovery
Copy: Perfect performance and recovery enhancer
Art Director: Marco Zuniga
Graphic Designer and Retoucher: Marco Zuniga




Thinking








Monday, November 28, 2016

Florida Lumber. Cover design

A surreal scene created in Adobe Photoshop as you can see my digital technique here,  where I developed an analogy, replacing Christmas lights with lumber doors.

Details:
On this image, the client needed to communicate the doors variety and to send a greeting for Christmas to their customers. With the power of design and strong concept, we produce a picture, mixing imagery of doors for creating a Christmas tree. Is important to mention our client is a leading supplier of lumber, doors, paint and building materials. Please look at the post-production elements below.

Introduction:
Florida Lumber is the leader in providing quality building materials, lumber, steel, doors, hardware, and paints in the South Florida region.
Theme: Christmas
Category: Print
Entry Type: Magazine
Tagline: From our store to your home

Credits:
Agency: GMG Advertising
Advertiser: Florida Lumber
Topic: Christmas Day
Category: Print
Entry Type: Magazine
Account Executive: Erica Martin
Concept Art Director: Marco Zuniga
Graphic Designer: Marco Zuniga
Copywriter: Mike Beovides
Photography: Florida Lumber / Shutterstock





Photoshop Manipulation Tutorial Christmas Ad


Textures: zoom in









Final artwork



Elements: Shutterstock images






Thinking









Final Artwork