Monday, March 14, 2016

Taste of Miami 2016. Environmental graphic design

A live cooking competition with Miami's where we developed a visual communication campaign on Facebook, Instagram, and a website named Taste of Miami. As a result, the event's Instagram kept 9,414 followers engaged.

Introduction:
Indulge in the stylish flavors of Miami with delectable culinary bites, craft beers and wines from the best Miami restaurants and breweries. The highlight of the evening will be a sizzling live cooking competition with Miami's finest chefs and ballplayers. Proceeds from this marquee event will benefit the Marlins Foundation in support of Miami-Dade Culinary Institute and Hispanic Food and Beverage Foundation.
Website: http://thetasteofmiami.com/

Details:
This is a live cooking competition with Miami's finest chefs and ballplayers. This marquee event was to benefit the Marlins Foundation in support of Miami-Dade Culinary Institute and Hispanic Food and Beverage Foundation. We produced a beautiful stage/ background, a-frames-directionals, print and digital marketing, a website in order to buy tickets and promoted sponsors on Instagram. Event's Instagram kept 9,414 followers engaged.



Credits:
Agency: GMG Advertising Agency. Miami FL
Advertiser: Taste of Miami
Benefiting: Marlins Foundation
Entry Type: Taste of Miami 2016. Environmental Design.
Chairman & CCO: Mike Beovides
Creative Director: Erick Coego
Art Director: Marco Zuniga
Producer: Ines Ayra





"Tips" to create an Environmental graphic design
Adding color to your events in an intentional way can make a significant impact. Choose one color for the event and work it in in subtle ways.
With a little bit of creativity, you can transform any space into an environment for your event, one that exists for the purpose of meeting your project’s goals. Don’t be afraid to experiment and push the envelope, and ask your vendors for help!































































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