OpenSea's Tree of Life Collection. Web3 Campaign

 BACKGROUND: ​​​​​​​

My study revealed that NFT's assets have exploded in recent years. NFTs are purchased simply to have digital assets. However, they are of very limited use in their daily lives. This requires a proactive approach.

The value of owning a NFT extends much further than a financial investment. Yes, you have to mint or purchase an NFT, and spend money in order to own it, but owning an NFT is so much more than that. 

INSIGHT:

I realized that NFT assets should be used both online and off-line. This led us to ask: Is it possible to use NFTs in the real world? Should people refrain from using NFTs when they do not have computers to run them? What services could you offer? How would you feel about joining a community?

IDEA:

Join Markzunivere's community for access to valuable content and professional services.

The NFT campaign has two phases. 

Phase One: Download original images by clicking unlockable content. 

The NFT can be used by customers at home or on projects they are working on. 240-megapixel photographs can be downloaded for customers to use by clicking the unlockable content.

Phase Two: We can provide services while we receiving payment in any token of your choice crypto payment will be made, you can drastically reduce gas fees (transactions required to support and validate blockchain).

The Markzuniverse team invites you to become a member by purchasing any of the NFTs from the collections. By joining the Markzuniverse community you will have access to a wide range of resources, including tutorials, making offs, discounts for advertising services, among others.

EXECUTION:

As part of our NFTs with unlockable content, we shared on social media ideas on how to utilize 6016 x 4016 pixels 240 DPI photographs to implement NFTs in a variety of ways. In addition to making their own wall art, customers are able to create custom merchandise, such as labels for bottles, album covers, packaging, t-shirts, and many more print ideas.

RESULTS:

In the present time, this campaign is ONLINE. I'm  testing data to see how it performs.

Find out more about Tree of Life Collection

Layout of Tree of Life Collection on OpenSea

Virtual visit

Coming soon assets

Graphic design assets

How to use your NFTs

In order to identify tokens, graphs are used to provide a visual representation of the tokens based on their number

Execution

My sincere thanks go out to you for visiting. I am reading all your comments and I really appreciate them.

Rolling Trays Product Photography

Project credits:

Company: ESDistributions

Project: E-commerce Product Photography

Link: https://esdofficial.com/

Product: RAW Rolling Trays

Software: Adobe Photoshop, Adobe Lightroom

Photographer: Mark Zuniga

Photo Editor: Mark Zuniga

Photography details:

Lighting diagram: Photo studio

Camera: Canon 1dx Mark III

Lens: Canon EF 24-70mm f/2.8

Communication: EOS Utility. Shooting Tethered

Light modifier: 2 umbrellas, 4 Led Soft Boxes

Speedlight: N/A

ESD Distributions. E-commerce website design

I believe that we created beautiful images of product floating in the air, like 3D models, to increase interest in the program from consumers, following the slogan of the ESD brand, "Experienced something different". This helped us stand out from their competitors.

In order to create that project, several photographs and stop motions were used in order to convey to the customers the functions and benefits of the product. We added shadows, lights, videos, and retouched photographs to make the project practical.

When it came to the development of the e-Commerce website, I created a web design using Adobe XD, which included the wireframes and the website in High Fidelity design, which included how the homepage would look, the banners, iconography by categories, and the sections of the website.

Launching the website before Black Friday in December was the smart decision and we sold several different products for the first week of the ESD site being open.

Credits:
Advertiser: ESD brand
Project: Website design
Link: https://esdofficial.com/
Software: Adobe XD, Adobe Illustrator, and Adobe Photoshop. 
Web Designer: Mark Zuniga
UI/UX Designer: Mark Zuniga
Copywriter: Jaime Escobar
Back-end developer: Jaime Escobar
Photography: Mark Zuniga
eCommerce provider: Design Plus

Website design high fidelity

ESD x RAW Interactive web design prototype

Wireframes design

Iconography design

Homepage sliders

Website content. Flying product Photography 

Web design presentation

Website content by category. Accessories

Website content by category. Apparel

Website content by category. Rolling cones

Website content by category. Rolling trays

Website content by category. Storage

Website content by category. Tips

Website content by category. Main images

Behind-the-scenes photography