Details:
We built this brand identity as a flavor explosion identifying each color box by flavor. The firm developed a palette of rich tones to represent three kinds of taste. The client wanted to reflect a youthful and innovative brand identity.
Credits:
Agency: GMG Advertising
Advertiser: Vee•zio
Category: Beverages - Coffee
Medium Type: Branding and Packaging Design
Concept Art Director: Marco Zuniga
Graphic Designer: Marco Zuniga
Account Director: Liza Santana / Gabriel Pineres
Table of contents:
• Flavors & Backgrounds
a. Original
b. Breakfast
c. Bold
• Colors
• Cover design
• Lid design
• Look and feel
We built this brand identity as a flavor explosion identifying each color box by flavor. The firm developed a palette of rich tones to represent three kinds of taste. The client wanted to reflect a youthful and innovative brand identity.
Credits:
Agency: GMG Advertising
Advertiser: Vee•zio
Category: Beverages - Coffee
Medium Type: Branding and Packaging Design
Concept Art Director: Marco Zuniga
Graphic Designer: Marco Zuniga
Account Director: Liza Santana / Gabriel Pineres
Table of contents:
• Flavors & Backgrounds
a. Original
b. Breakfast
c. Bold
• Colors
• Cover design
• Lid design
• Look and feel
Ideation & Sketching:
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